[{"id":503587471643,"handle":"all-kits","title":"All Kits","updated_at":"2025-10-13T15:14:16+11:00","body_html":"\u003cp data-start=\"181\" data-end=\"622\"\u003eDiscover our complete range of craft kits at Morris \u0026amp; Sons, designed to inspire makers of every skill level. From \u003cstrong data-start=\"295\" data-end=\"324\"\u003eknitting and crochet kits\u003c\/strong\u003e to \u003cstrong data-start=\"328\" data-end=\"381\"\u003eneedlecraft, weaving, spinning, and tapestry kits\u003c\/strong\u003e, you’ll find everything you need to start a new project or explore a new technique. Each kit is thoughtfully curated to include high-quality materials, clear instructions, and all the essentials to guide you through your creative journey.\u003c\/p\u003e\n\u003cp data-start=\"624\" data-end=\"970\"\u003eWhether you’re looking for a \u003cstrong data-start=\"653\" data-end=\"689\"\u003ebeginner-friendly Class in a Box\u003c\/strong\u003e, a gift for a fellow crafter, or a more advanced kit to challenge your skills, our collection has something to spark your imagination. Explore kits from leading brands including \u003cstrong data-start=\"868\" data-end=\"923\"\u003eAshford, Ehrman, Corinne Lapierre, and Kiriki Press\u003c\/strong\u003e, as well as exclusive Morris \u0026amp; Sons designs.\u003c\/p\u003e\n\u003cp data-start=\"972\" data-end=\"1077\"\u003eThese kits make excellent gifts and are a wonderful way to experience new crafts without the guesswork.\u003c\/p\u003e","published_at":"2025-07-26T12:55:25+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"All kits"}],"published_scope":"global"},{"id":501803843867,"handle":"cross-stitch","title":"Cross Stitch","updated_at":"2025-10-13T15:14:12+11:00","body_html":"","published_at":"2025-06-12T13:24:09+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Cross Stitch"}],"published_scope":"global"},{"id":508204941595,"handle":"everything-full-price-except-gift-vouchers","title":"Everything FULL PRICE except Gift Vouchers","updated_at":"2025-10-13T17:39:59+11:00","body_html":"","published_at":"2025-10-13T07:56:35+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"is_price_reduced","relation":"is_not_set","condition":""},{"column":"product_category_id","relation":"not_equals","condition":"gc"}],"published_scope":"global"},{"id":507884077339,"handle":"make-it","title":"Make It","updated_at":"2025-10-10T16:23:21+11:00","body_html":"\u003cp data-start=\"244\" data-end=\"562\"\u003eDiscover the joy of stitching with \u003cstrong data-start=\"279\" data-end=\"306\"\u003eMake It Embroidery Kits\u003c\/strong\u003e — creative, all-inclusive kits that make embroidery approachable, fun, and beautifully satisfying. Each kit includes pre-printed fabric, quality threads, and clear step-by-step instructions, making them perfect for both beginners and experienced makers.\u003c\/p\u003e\n\u003cp data-start=\"564\" data-end=\"832\"\u003eDesigned to help you slow down and enjoy the rhythm of each stitch, Make It kits combine modern design with mindful making. From bold florals to playful motifs, these projects are ideal for relaxing evenings, gifting, or introducing someone to the art of embroidery.\u003c\/p\u003e\n\u003cp data-start=\"834\" data-end=\"940\"\u003eExplore our growing selection and \u003cstrong data-start=\"868\" data-end=\"888\"\u003emake it your own\u003c\/strong\u003e with Morris \u0026amp; Sons — your home of creative craft.\u003c\/p\u003e","published_at":"2025-10-07T17:02:15+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"Make It"}],"published_scope":"global"},{"id":507287077147,"handle":"needlecraft-embroidery","title":"Needlecraft \u0026 Embroidery","updated_at":"2025-10-13T09:56:56+11:00","body_html":"\u003cp\u003eDiscover Our Extensive Needlecraft \u0026amp; Embroidery Collection\u003c\/p\u003e\n\u003cp\u003eAt Morris \u0026amp; Sons, we pride ourselves on offering a carefully curated selection of needlecraft supplies to suit every project and passion. Whether you're searching for embroidery kits to get started or need premium needlework tools for advanced projects, we have everything you need.\u003c\/p\u003e\n\u003cp\u003eOur range includes high-quality tapestry supplies, ensuring your work is both beautiful and long-lasting. With an array of hand-embroidery materials, you're sure to find the perfect items to bring your creations to life.\u003c\/p\u003e\n\u003ch3\u003eExplore Cross Stitch and Tapestry Projects\u003c\/h3\u003e\n\u003cp\u003eUnleash your creativity with our wide selection of cross-stitch patterns and tapestry kits, ideal for both beginners and seasoned crafters. From intricate designs to simple patterns, our cross-stitch supplies offer endless possibilities.\u003c\/p\u003e\n\u003cp\u003eEnhance your projects with our vibrant embroidery threads, available in a variety of colours and textures. No matter your skill level, our collection has everything you need to complete stunning needlecraft projects.\u003c\/p\u003e","published_at":"2025-09-30T13:45:52+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Needlecraft Books"},{"column":"tag","relation":"equals","condition":"Needlecraft Kits"},{"column":"tag","relation":"equals","condition":"Needlecraft Patterns"},{"column":"tag","relation":"equals","condition":"Beginner Needlecraft Kits"},{"column":"tag","relation":"equals","condition":"Needlework"},{"column":"tag","relation":"equals","condition":"Needlework Accessories"},{"column":"tag","relation":"equals","condition":"Needlework Tools"},{"column":"tag","relation":"equals","condition":"needle"},{"column":"tag","relation":"equals","condition":"Embroidery"},{"column":"tag","relation":"equals","condition":"Embroidery Gifts"},{"column":"tag","relation":"equals","condition":"Cross Stitch"},{"column":"tag","relation":"equals","condition":"Tapestry"},{"column":"tag","relation":"equals","condition":"Tapestry Kits"},{"column":"tag","relation":"equals","condition":"Tapestry Gifts"}],"published_scope":"global"},{"id":501805744411,"handle":"needlecraft-kits","title":"Needlecraft Kits","updated_at":"2025-10-13T15:14:13+11:00","body_html":"\u003cp data-start=\"1633\" data-end=\"1851\"\u003eOur \u003cstrong data-start=\"1637\" data-end=\"1657\"\u003eneedlecraft kits\u003c\/strong\u003e are designed for stitchers of all levels, offering carefully curated projects that include threads, fabrics, and patterns. Choose from embroidery, cross-stitch, or mixed needlecraft projects.\u003c\/p\u003e\n\u003ch3 data-start=\"1853\" data-end=\"1884\"\u003eWhy Needlecraft Kits \u003c\/h3\u003e\n\u003cp data-start=\"1885\" data-end=\"2014\"\u003eWith everything included, these kits are a convenient way to create beautiful, finished pieces – ideal for learning or gifting.\u003c\/p\u003e","published_at":"2025-06-12T13:40:03+10:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Needlecraft Kits"}],"published_scope":"global"},{"id":502088466715,"handle":"new-in","title":"NEW IN","updated_at":"2025-10-13T17:33:58+11:00","body_html":"\u003cp data-start=\"147\" data-end=\"647\"\u003e\u003cstrong data-start=\"147\" data-end=\"229\"\u003eDiscover the latest arrivals in yarn, tools, and accessories at Morris \u0026amp; Sons.\u003c\/strong\u003e Our carefully curated new-in collection brings you the freshest products in knitting, crochet, needlecraft, and creative supplies. From premium yarns in trending shades to innovative tools and accessories, these arrivals are perfect for updating your stash or starting your next project. Whether you’re an experienced maker or just beginning your craft journey, you’ll find exciting additions to inspire every stitch.\u003c\/p\u003e\n\u003ch2 data-start=\"654\" data-end=\"688\"\u003e\u003cstrong data-start=\"658\" data-end=\"688\"\u003eWhat’s New This Season\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"690\" data-end=\"936\"\u003eStay ahead of the trends with our ever-evolving range of new yarn releases, designer patterns, project kits, and must-have accessories. Explore premium fibres, bold colourways, and tools designed to make your crafting smoother and more enjoyable.\u003c\/p\u003e","published_at":"2025-06-20T14:23:42+10:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"1"}],"published_scope":"global"}]
